The Billionaire’s Protocol (On a Budget)
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TLDR: Bryan Johnson (from the Netflix doc Don't Die) recently shared his specific anti aging sauna routine: 200°F for 20 minutes, 4 to 7 times a week. He claims this high heat exposure helped reverse his vascular age to that of an 18 year old and eliminated toxins from his body. He emphasizes that standard low temp saunas don't work for this because you need real heat (and he suggests using an ice pack to protect fertility). You can replicate this exact "billionaire protocol" in a North Shore Sauna tent, which easily hits the required 200°F.
If you have been scrolling social media or browsing Netflix this week, you have likely seen the buzz around Don’t Die, the new documentary following Bryan Johnson. He is the tech entrepreneur famous for spending $2 million a year on "Project Blueprint", a rigorous, data driven quest to reverse his biological age.
While most of his routine involves medical grade equipment and dozens of daily supplements, he recently took to YouTube to share a protocol that is shockingly simple.
He calls it one of the "most effective health protocols" he has ever done. And the best part? You don't need a medical team to do it. You just need heat.
The "Blueprint" Sauna Protocol
In a detailed update posted to his community page, Johnson broke down the exact numbers he uses to achieve the vascular health of an 18 year old.
If you want to replicate the billionaire’s routine, here are the specs you need to hit:
Temperature: 200°F (93°C)
Duration: 20 Minutes
Frequency: 4 to 7 times per week
Humidity: Low (Dry Sauna)
Why He Does It (The Data) Johnson claims this isn't just about relaxation. He shared data showing that 15 sessions of this high heat protocol resulted in:
Massive Detox: A 100% drop in certain environmental toxins (like plastics and pesticides) found in his body.
Vascular Youth: A "ten year reduction" in vascular age, placing his cardiovascular fitness in the top 1% of 18 year olds.
The "One Weird Trick" (Yes, That One)
You might have heard the rumors, and yes, he confirmed it in the post.
Johnson noted that while the heat was great for his heart, it initially "devastated" his fertility markers. His solution? Ice packs.
He explicitly advises "icing the boys" during the session. According to his data, once he started protecting that specific area from the heat, his markers rebounded to an all time high. This is higher than 99% of men of any age. (Consider that your optional "advanced" tip if you plan to make this a daily habit!)
How to Do It on a Budget
Here is the catch: Johnson specifically warns that many gym saunas, infrared cabins, and steam rooms fail to replicate these benefits. Why?
They don't get hot enough.
To trigger the massive release of heat shock proteins and cardiovascular stress he is talking about, you need to hit that 200°F mark. Most electric units cap out at 160°F or 170°F.
This is where North Shore Sauna bridges the gap. A wood fired sauna is one of the few accessible ways to hit 200°F+ consistently. You don't need a $50,000 custom install; you just need a stove that can hold real heat.
Your Challenge
You don't have to aim for "immortality" to want to feel better. Whether you are chasing the detox benefits or just want the mental clarity that comes from extreme heat, the "Blueprint" protocol is worth a test run.
Crank the temp: Get your tent to 200°F.
Clock it: Sit for 20 minutes (start with 15 if you are new).
Hydrate: Johnson loses ~18oz of sweat in a session. Drink water + electrolytes immediately after.
Disclaimer North Shore Sauna is not affiliated with, endorsed by, or connected to Bryan Johnson, Project Blueprint, or the "Don't Die" documentary. We are simply reporting on public health protocols shared by Mr. Johnson. This content is for informational purposes only and is not medical advice. High temperature sauna use carries risks. Always consult your physician before attempting high heat protocols, especially if you have underlying health conditions.
